9 Awesome Examples of Fashion & Accessory Websites The best fashion brands convey a lifestyle, an appeal, an aspiration. The same can be said of fashion websites. Through beautiful photography, inspiring brand stories and show-stopper promotions, a well-designed fashion website can influence visitor behavior in all the right ways. While fashion itself may be seasonal, the keys to a professional fashion online store are universal. Here are nine fashion and accessory brands that have amazing sites built on Weebly. Aspiring designers and apparel retailers, take note.